Director: Peter Thwaites
In this new campaign we wanted to show that your degree impacts more than just you. The thing that sets our students apart, the determination and grit to survive through life's obstacles, doesn't just change their future but future generations as well.
As an immigrant myself whose family had to move to a new country, learn a new language and work harder just to make a life for themselves, this one hits home.
copywriter: josh hacohen